Sunday 19 October 2014

The Stages of Lead Generation Engagement

Below is Main Street Marketing’s List of Engagement Stages for Leads…

  1. Inactive - You have a contact but they’ve not responded to your marketing.
  2. Aware - Prospects have seen your enewsletters, website, blog posts, social media activity etc.  It usually takes 7-10 marketing strategy to get someone’s attention.
  3. Engaged - Prospects are listening and trying to figure out if your solutions can fit for them.
  4. Interested - Now you need to educate your interested prospects and pass them through the sales funnel and close the deal.
 
Read more at : 
http://main-street-marketing.com/stages-of-lead-generation-engagement

No comments:

Post a Comment