The Good, the Bad, and the Ugly of SEO

Matthew Capala is the author of  “Away with the Average,” an NYU Professor, and Founder of SearchDecoder.com. This adapted excerpt comes from Matthew’s latest book, “SEO Like I’m 5.“

 

 Read more at : http://thenextweb.com/socialmedia/2014/11/29/good-bad-ugly-seo/

3 Common Challenges Facing All SEO Managers

It can be tough keeping up with our ever-changing industry, but columnist Casie Gillette offers sound advice for some common issues.

Read more at:

http://searchengineland.com/3-common-challenges-facing-seo-managers-209308

Learning SEO From Google Employees

What do local marketers really need to know about SEO? Columnist Chris Marentis discusses some tips that come straight from the horse's mouth.

 

Read more at : http://searchengineland.com/learning-seo-google-employees-208850

linkbird: An SEO + Content Seeding + Online PR Management Tool

This is a sponsored post about linkbird – a SaaS tool which supports online marketers increase online visibility and organic traffic for their brand/company through the symbiosis of SEO, content marketing, and online PR.
  
Read more at: 
http://www.searchenginejournal.com/linkbird-an-seo-content-seeding-online-pr-management-tool/120104/

58% Of Local Marketers Will Change Tactics After Pigeon Update

Columnist Myles Anderson shares the results of an InsideLocal survey detailing the impact of Google's recent local algorithm update, Pigeon.

 

 
There has been much expert analysis and published research on the impact of Google’s Pigeon Update. 

Read more at :
http://searchengineland.com/58-local-marketeers-will-change-tactics-pigeon-update-208812

Why SEO Still (And Always) Matters

Even though blogging is one of the best ways to boost an online reputation and increase market share at the same time, now is an incredibly hard time to be a blogger. There is just too much information out there.

Read more at : http://www.searchenginejournal.com/seo-still-always-matters/119676/

SEO & SSL: A Conversation With Jon Henshaw Of Raven Tools

Google says it will boost rankings for HTTPS sites, but, in an interview by contributor Clark Buckner, Henshaw recommends SEOs hold off.

When Google speaks, SEO professionals listen. But that doesn’t mean they need to act… yet.
In the wake of Google’s announcement that it is now giving a rankings boost to HTTPS sites, Raven Tools co-founder and Chief Product Officer Jon Henshaw thinks internet marketers should test the waters first before fully committing to a switch for an established site. Read More at http://searchengineland.com/seo-ssl-conversation-jon-henshaw-raven-tools-208771

Twitter: Renewed Focus On SEO Generated 10 Times More Visitors

 Twitter says that working to make some of its hashtag pages friendly to search engines has generated a huge increase in search-related visits

Read more at
http://searchengineland.com/twitter-seo-more-visitors-208160

How SEO Will Change in 2015 for Large eCommerce Companies

SEO is a constantly on the move; changing, growing, evolving…into what some may feel is a, well, a beast. 

 

 Read more at :

http://www.forbes.com/sites/johnrampton/2014/11/12/how-seo-will-change-in-2015-for-large-ecommerce-companies/

How To Win At SEO & Content Marketing In 2015

Good news, content marketers: SEO hasn’t really changed! Columnist Nate Dame explains how to get the most bang from your SEO buck in 2015.

 

Read more at :  

http://searchengineland.com/win-seo-content-marketing-2015-207299

Simple Tips To Set The Stage For Local SEO In 2015

After Google's most recent local algorithm update, the rules have changed for local SEO. Columnist Greg Gifford discusses how you can do well in local search in 2015.

 

Read more at:  
http://searchengineland.com/2-simple-tips-set-stage-local-seo-2015-207275

What SEO Used to Be Versus What SEO Is Now

With Panda, Penguin and all the other Google updates, SEO has changed over the years. What used to work doesn’t anymore.

 
 
Read more at :
http://www.quicksprout.com/2014/11/07/what-seo-used-to-be-versus-what-seo-is-now/

App Extensions Coming To Bing Ads

Extensions will be targeted to user's device and OS on Android, iOS and Windows Phone.

App extensions will be available to advertisers on Bing Ads starting next spring. Timed to coincide with the removal of explicit mobile OS targeting, app extensions will be targeted automatically to a user’s OS and device.
The extensions will feature an app’s icon and a call-to-action to download the app, as opposed to a click-to-download button.
Advertisers will be able to promote apps available for download on iOS, Android and Windows Phone devices. Read more at : http://searchengineland.com/app-extensions-coming-bing-ads-207652

Google going where no search engine has gone before: Amit Singhal

Google search guru Amit Singhal believes the search-engine of the future will be "a perfect personal assistant" -- knowing what you want, when you want it.
 


Read more at : http://www.mysinchew.com/node/103110?tid=179

18 Days Later, Google Penguin 3.0 Continues To Slowly Roll Out Worldwide

Google confirms that 2 weeks and 4 days later, Penguin 3.0 is still slowly rolling out.

 

Read more at :  

http://searchengineland.com/18-days-later-google-penguin-3-0-continues-slowly-roll-worldwide-207339?utm_campaign=socialflow&utm_source=facebook&utm_medium=social

Facebook acquires WhatsApp

Facebook closed a $22 billion deal last month with the cross-platform messaging service WhatsApp. - See more at: http://www.torchonline.com/news/2014/11/05/facebook-acquires-whatsapp/#sthash.nrWoWXIJ.dpuf

Facebook closed a $22 billion deal last month with the cross-platform messaging service WhatsApp. - See more at: http://www.torchonline.com/news/2014/11/05/facebook-acquires-whatsapp/#sthash.nrWoWXIJ.dpuf

Facebook closed a $22 billion deal last month with the cross-platform messaging service WhatsApp. - See more at: http://www.torchonline.com/news/2014/11/05/facebook-acquires-whatsapp/#sthash.nrWoWXIJ.dpuf

Facebook closed a $22 billion deal last month with the cross-platform messaging service WhatsApp. - See more at: http://www.torchonline.com/news/2014/11/05/facebook-acquires-whatsapp/#sthash.nrWoWXIJ.dpuf

Facebook closed a $22 billion deal last month with the cross-platform messaging service WhatsApp. - See more at: http://www.torchonline.com/news/2014/11/05/facebook-acquires-whatsapp/#sthash.nrWoWXIJ.dpuf

Facebook closed a $22 billion deal last month with the cross-platform messaging service WhatsApp. - See more at: http://www.torchonline.com/news/2014/11/05/facebook-acquires-whatsapp/#sthash.nrWoWXIJ.dpuf

 Facebook closed a $22 billion deal last month with the cross-platform messaging service WhatsApp. 




- See more at: http://www.torchonline.com/news/2014/11/05/facebook-acquires-whatsapp/#sthash.nrWoWXIJ.dpuf

Facebook closed a $22 billion deal last month with the cross-platform messaging service WhatsApp. - See more at: http://www.torchonline.com/news/2014/11/05/facebook-acquires-whatsapp/#sthash.nrWoWXIJ.dpuf

Facebook closed a $22 billion deal last month with the cross-platform messaging service WhatsApp. - See more at: http://www.torchonline.com/news/2014/11/05/facebook-acquires-whatsapp/#sthash.nrWoWXIJ.dpuf

SEO – What Is A Landing Page?

A landing page is a page that a user arrives at through a 3^rd party. This could be in Google’s SERPs (search engine results page).

 

Read more at http://www.business2community.com/seo/seo-landing-page-01051164#MuPckH65EvHdWbpg.99

SEO Weekly Roundup: More Evidence of a New Ranking Signal in Google?

ClickThrough’s resident SEO newshound Tom Williams is back again with the biggest stories from the last few days…

 More Evidence That Mobile UX May Soon Be a Ranking Factor: Enter Mobile Usability Reports.
 

Read more at : http://www.clickthrough-marketing.com/seo-weekly-roundup-google-strongly-recommends-you-look-at-mobile-ux-issues/

 

Make free international calls through Google Hangouts but limited to a minute

In a bid to attract new customers, Google Hangouts has started a new promotion where it’s offering users a free international voice calling facility.

 

Read more at :  http://www.mobiletor.com/120150/google-hangouts-now-lets-make-free-international-calls-minute/