How To Use Fetch As Googlebot Like An SEO Samurai

For those of you not familiar with this feature in Google Webmaster Tools, contributor John Lincoln explores its capabilities in depth. 

Do you know about Fetch as Googlebot? It is a feature of Webmaster Tools that allows you to input a URL, evaluate it, and (should you choose) submit it to the Google index for a fresh crawl. In this post, I am going to show you how to use the Fetch as Googlebot feature like an SEO samurai.

What Is Fetch As Googlebot

Fetch as Googlebot has two modes.
Fetch – Quick Check
In this mode, Googlebot will crawl a URL based on a path you specify, and you can then view the response your site sent to Googlebot. This can be used to check connectivity, basic errors, redirects or security issues with your website.

Fetch & Render – Deeper View
In this mode, Google crawls the URL and displays the page the way a browser would.

First, Googlebot gets all the resources referenced by your URL such as picture, CSS, and JavaScript files, running any code. to render or capture the visual layout of your page as an image. You can use the rendered image to detect differences between how Googlebot sees your page, and how your browser renders it.

How To Use Fetch As GoogleBot

Here are the basic steps:

1. On the Webmaster Tools home page, select your site.
2. In the left-hand navigation, click Crawl and then select Fetch as Google.
3. In the textbox, enter the path component of a URL on your site that you want Googlebot to retrieve.
4. From the grey drop-down, choose the type of Googlebot with which you wish to perform a fetch (or fetch and render).

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