Panda Remediation and CMS Limitations – 5 Problems You Might Encounter

When you’ve been hit by Panda it’s extremely important to quickly identify the root causes of the attack. I typically jump into a deep crawl analysis of the site while performing an extensive audit through the lens of Panda. The result is a remediation plan covering a number of core website problems that need to be rectified sooner than later.
And for larger-scale websites, the remediation plan can be long and complex. It’s one of the reasons I tend to break up the results into smaller pieces as the analysis goes on. I don’t want to dump 25 pages of changes into the lap of a business owner or marketing team all at one time. That can take the wind out of their sails in a hurry.
But just because problems have been identified, and a remediation plan mapped out, it does not mean all is good in Panda-land. There may be times that serious problems cannot be easily resolved. And if you can’t tackle low-quality content on a large-scale site hit by Panda, you might want to get used to demoted rankings and low traffic levels.

When Your CMS Is the Problem

One problem in particular that I’ve come across when dealing with Panda remediation is the dreaded content management system (CMS) obstacle. And I’m using "CMS" loosely here, since some internal systems are not actually content management systems. They simply provide a rudimentary mechanism for getting information onto a website. There’s a difference between that and a full-blown CMS. Regardless, the CMS being used can make Panda changes easy, or it can make them very hard. Each situation is different, but again, it’s something I’ve come across a number of times while helping clients.
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